Maurice Lacroix watches combine modern technology and elegant classic design. All Maurice Lacroix watches are marked by chastity of style, but each model has its peculiarities. Maurice Lacroixis is another one of those Swiss watch brands that is taking the world of watches by storm. This company has been producing quality watches for several decades now. Maurice Lacroix was formed in 1975 by Desco von Schulthess AG in Austria. Within the next five years, Maurice Lacroix started production for the Spanish and German market as well. After becoming a legally independent entity from Desco von Schulthess in 2001, Maurix Lacroix embarked on the journey to become an internationally renowned brand. Today it is a prestigious brand that boasts of fine craftsmen ship of its Swiss built. Although not strictly falling in the category of luxury watches, Maurice Lacroix is one of the most sought after due to its rarity and exclusivity. The owner of a Maurice Lacroix enjoys the silky grace of the watch that is carved into it through the individual attention each timepiece holding the Maurice Lacroix label gets. Maurice Lacroix is one of those few expensive watches that still get built in the company's workshops. This is an integral part of Maurice Lacroix's philosophy which has remained unchanged for the last 30 years despite the meteoric rise in the company's fortune and new watch making technologies, and that is the passion for craftsmanship along with a penchant for innovation, perfection, design and exclusivity which is evident in each watch that gets made in its workshops. The mechanical watches by Maurice Lacroix are the pride of the company as they are an embodiment of the finesse that Maurice Lacroix has mastered in this intricate art of watch making. This expertise is displayed into the acclaimed collections such as the Pontos, Miros, Calypso, Les Classique, Divina and Selena. While some of these collections are for women, others are based on the original designs of Maurice Lacroix. Apart from a grip on its golden heritage in watch craftsmanship, the Maurice Lacroix is also amongst few expensive watch brands to introduce the Tourbillon watches with its Masterpiece Tourbillon Retrograde. This innovation underlines the commitment to modernity and quality of this great Swiss brand. Just like Maurice Lacroix came in a breath of fresh air for Swiss watches about 25 years ago, it would provide classic pieces of mastery for future watchmakers to follow. The values that Maurice Lacroix follows as a watch manufacturer are sure to secure its place as the premium watchmaker in a modern world that still yearns for that touch of class and purity.